July 2009: Santa Barbara Food Not Lawns and HopeDance Films hosted a viewing of Fresh, the movie in Santa Barbara. It was a gathering of local Fresh enthusiasts including IV Food Co-op, Fairview Gardens, Avalon Farms, and Shepherd Farms.
The food was yummy, sustainable and memorable, and it was a great opportunity to meet local activists and local farmers, and find out more about how to support them locally—and globally. Plus, the film is not to be missed.
FRESH celebrates the farmers, thinkers and business people across America who are re-inventing our food system. FRESH features urban farmer and activist, Will Allen, a 2008 MacArthur’s “Genius Award” fellow; sustainable farmer and entrepreneur, Joel Salatin, made famous by Michael Pollan’s book, the Omnivore’s Dilemma; and supermarket owner, David Ball, who is creating a new market model for our family farmers. FRESH focuses on these inspiring individuals and their initiatives around the US providing inspiration for you to make the change in your own life.